love of life

welcome to issue #16 of moments, our bi-weekly newsletter. if you’re new here, this is the space where we share product updates, highlights from our community, and a curation of our favorite gems.

this summer has been busy - we just hosted our first-ever community call, took time to speak to one of our favorite creative couples, and are putting the finishing touches on our biggest product release yet :)

this week’s featured creators are taavi and carnival — musicians, photographers, painters, parents, and more. using music as a shared language and way of communicating at the onset of their relationship, the beautiful couple (and now family), exemplifies the power of art as a shared experience. our community manager, sydney, sat down with the couple to hear more about their interests, creativity, and how their love for one another inspires them everyday.

when did you start making art together?

carnival: when we started our relationship we made music together. i was a singer and taavi is a music producer, so we made an ep of three songs, and performed them at our wedding. we're always creating, and now we're taking a bit of a break from music and are starting to paint, which feels good because it's refreshing and a new space.

taavi: yeah, since the first day we hung out, we were creating music together. our music group is called hōi and our ep is called “love of life.” the ep encapsulates the time that we met, started dating, and then got married, which was all like within one month.

apart from each other, what inspires you?

taavi: as an artist i'm inspired by capturing a moment of time. art and the process of creation is a perfect time capsule. if you crystallize a moment through art, you always have it saved as a portal you can go back to and feel again.

carnival: for me it is more of a way to communicate. because when we met, we didn't speak each other's language very well. my english was pretty bad and taavi didn't know spanish. so art was a way to know more about the other person in another language.

what do you hope people see or feel in viewing your work?

taavi: i want people to have belief in themselves and remember their true potential. remember that they're already great how they are. we just need to remember that, deprogram, and throw away the incorrect policing of creativity that we've picked up.

carnival: i look to show tenderness, softness, and beauty in my work. and now being a mom, that’s even stronger but in a different way. i'm a model for painters and photographers and before having my baby, showing a sense of softness was more personal. now i relate and express those feelings with motherhood.

stay tuned: we have our most exciting update coming soon. it’s an all-new way to be rewarded for your taste. we’re merging points with a cultural index – with one click you’ll be able to see trending gems and get rewarded for collecting things before anyone else.

what else? a few other updates you should know about:

• gems 💎 – moments are now called gems! it’s the same way to share and collect art you love, just upgraded with a ✨new name✨ to reflect how valuable they are

• community calls – our first call this week was amazing and we loved hearing from you. if you missed it, don’t worry! we have two more calls scheduled for august 11th and 25th (hold your calendars!)

the past two weeks have seen so much amazing art uploaded to primitives. a few of our favorites include multi-colored circles, spiraling chains, a lush meadow, and an abstract man.